“Buy Local RI” Campaign Relaunches
Encouraging People to Help Small Businesses
PROVIDENCE, R.I. (WLNE) – Rhode Island’s iconic “Buy Local RI” campaign is back. The timing is perfect to help out our small businesses struggling after coronavirus shutdowns and restrictions.
Several area tourism councils are working with the Rhode Island Foundation to revive the effort. Neil Steinberg, president and CEO of the RI Foundation says in a press release, ““Small businesses are the backbone of Rhode Island’s economy, we all know someone who is connected as an employee or owner – they are our friends and neighbors, and need our support.”
There is a website set up with a list of 100 Ways to Buy Local in Rhode Island. It lists ideas for ideas for dining, shopping as well as things to do. It includes locations all over the state. You can show your support for the initiative by posting pictures of your purchases on social media using the hashtag #BuyLocalRI.
The Foundation along with BankNewport are providing financial support for an advertising campaign that will run from December through February. This will help beyond the holiday season and into the months when tourism is typically slow.
Some of the groups involved include the Blackstone Valley Tourism Council, Block Island Tourism Council, City of Warwick, Discover Newport, Providence Warwick Convention & Visitors Bureau (PWCVB), and South County Tourism Council.