‘Mobile Billboards’ Congratulate Graduating Seniors in Providence
PROVIDENCE, R.I (WLNE) – With the help of RIPTA, the Providence Public school district repurposed some traditional advertising space to congratulate the class of 2020.
25 RIPTA buses in the metro area will have “Congratulations, Providence Seniors/Class of 2020,” on the side of them as a way to honor the approximately 1,500 graduates across 12 high schools.
Superintendent Harrison Peters said, “We know that our seniors are missing out on traditional graduation celebrations this spring, and we wanted to do something unique to show how proud we are of their accomplishments.”
50% of Providence students ride the RIPTA every day.
“My hope is that these mobile billboards will roll through our neighborhoods, spreading small moments of pride among our families,” Peters added.
RIPTA helped with the design of the king-sized ads.
The ads are also bilingual.
Because of social distancing requirements, the school district has taken a number of “non-traditional steps” to honor the graduating seniors.
On top of virtual commencement ceremonies online, Providence school staff delivered celebratory lawn signs and banners to every graduating senior.
The district also partnered with Coast 93.3 for a special pre-prom broadcast exclusively for students back in May.